Home - Workshop MoT page

Is your Business Roadworthy?

Most businesses regularly service and test their vehicles to ensure they remain safe, compliant and fit for purpose.

Yet very few apply the same discipline to their business, brand or marketing.

Introducing Marketing on Trend™

The Marketing on Trend Test™, MoT™, an independent assessment designed to evaluate
your business’s visibility, relevance, differentiation and growth readiness.

No jargon.

No lengthy consultancy projects.

No agency sales pitch.

Just practical, independent insight designed to help businesses understand where they are today and where opportunities may exist tomorrow.

What Does MoT™ Assess?

Visibility Can customers find you?
Relevance Does your proposition remain aligned with today’s market? Differentiation What makes your business stand out? Customer Engagement Are you connecting effectively with customers? Commercial Effectiveness Are your marketing efforts delivering value? Growth Readiness

Are you prepared for the opportunities ahead?

Questions Every Business Should Ask

Is our business still positioned correctly
Are we standing out from competitors
Are customers finding us easily
Has our market changed
Are we focusing on the right priorities?
What should we be doing differently?
Where are the opportunities for growth?

Sometimes the answers provide reassurance.

Sometimes they reveal new opportunities.

Either way, knowing is preferable to assuming.

What you’ll Receive

Your Marketing on Trend Test™ Review

A practical, easy-to-understand assessment highlighting:

What's working well
Areas that deserve attention
Missed opportunities
Market observations
Growth opportunities
Quick wins
Priority recommendations
Suggested next steps

We’ll then discuss the findings together and explore any opportunities that may be worth pursuing.

Complete Confidentiality Guaranteed™

We recognise that every business is different and that some conversations involve commercially sensitive information.
That’s why every Marketing on Trend Test™ operates under our:

Confidentiality Guaranteed™ Commitment

All discussions remain strictly confidential
No information is shared with third parties
Findings remain private to your business
Independent and impartial assessment
No obligation and no pressure
You can speak openly, honestly and with complete confidence.

Who is the MoT™ for?

Whether you’re based in Devon, Cornwall, Somerset or Dorset, the MoT™ provides a fresh, experienced and independent perspective.

The Marketing on Trend Test™ is ideal for:

Food & drink businesses
Owner managed businesses
Family Businesses
Independent retailers
Hospitality and Tourism businesses
Professional services
Manufacturers
Trade & construction companies
Growing SME's

Why The Workshop @ Grocery Gurus?

It’s been a challenging few years, so sometimes the most valuable thing a business owner can receive is a fresh pair of eyes.

The Marketing on Trend Test™ has been created by The Workshop @ Grocery Gurus who have many years of in-depth market knowledge and experience, plus having won over 30 marketing, creative and product awards, to provide clear thinking, practical observations and straightforward, cost-effective recommendations that help West Country businesses remain relevant, competitive and ready for future growth.

Why MoT™ Exists

After over 40 years at senior Director level in major International and National companies and agencies working with brands, businesses, retailers and consumer engagement programmes, I realised many business owners are simply too busy running their businesses to step back and assess whether they remain properly aligned with today’s marketplace.

Based in the beautiful South Hams, I created the Marketing on Trend Test™ (MoT™) to provide West Country businesses with an independent, practical, cost-effective and confidential review designed to identify strengths, weaknesses and opportunities before they become critical business issues.

Request your Brand MoT or Initial no-obligation chat here

Click Me!